Privacy Policy

Effective date: July 22, 2026

1. Information We Collect

We collect information you provide directly, such as your name and email address when you opt in to a free resource, enroll in a course, or contact us. When you make a purchase, payment is processed by Stripe — we do not collect or store your full card number. We also automatically collect basic usage data such as pages viewed, referral source, and general session information to understand how people use the site.

2. How We Use Information

We use your information to deliver the courses and resources you purchase or request, send you related emails (course delivery, receipts, reminders, and — if you opted in — our email newsletter and course updates), respond to support requests, and improve our site and offerings.

3. Cookies & Analytics

We use basic first-party analytics (page views, referral source, and campaign tracking) to understand how visitors find and use the site. This data is used internally and is not sold to third parties.

4. How We Share Information

We share information only with the service providers who help us operate this business: Stripe (payment processing), Calendly (scheduling live sessions), our community platform (if you join a community-included tier), and our email delivery infrastructure. We do not sell your personal information to third parties.

5. Data Retention

We retain your information for as long as needed to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements.

6. Your Rights & Choices

You can unsubscribe from marketing emails at any time using the link in any email we send. To request access to, correction of, or deletion of your personal information, email us at ceabbey@persistencekey.com and we will respond within a reasonable time.

7. Children's Privacy

Our services are not directed to individuals under 18, and we do not knowingly collect information from children.

8. Security

We take reasonable measures to protect your information, but no method of transmission or storage is 100% secure.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The effective date above reflects the most recent revision.

10. Contact

Questions about this Privacy Policy? Email us at ceabbey@persistencekey.com.